How Does Location-based Marketing Work: Difference between revisions

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[[File:How Does Location-based Marketing Work.jpg|frameless|right]]
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== Collect Geo Targeted Customers ==
* First you should start getting customer subscription with their email ids or contact numbers for marketing.
* Location based business needs this strategy to increase awareness of their business in locally.
=== Geotargeting ===
* This involves audience locations visits and showing them ads according to their interesting locations.
* Targeting ads according to peoples location and their recent visits to different locations.
=== Geofencing ===
* In this drawing some part of location with circle or polygon to show ads in that particular location.
* People who visits this location they will see ads.
=== Beaconing ===
*  This marketing involves engaging customers by using beacons.
* Beacon is physical object who receive data from nearby locations and devices with bluetooth.
== Send Email Newsletters ==
* We can start location based marketing by sending them regular newsletters.
* Newsletters are helpful engaging customers with new product launch, new product features or news.
== Send Mobile Messages ==
* If you have contact number database of your customers you can send instant mobile messages to introduce your products.
* Mobile push notifications also helpful in product and service promotion.
== Call With Your Services ==
* You can call your customers and invite them for product test, new features and any services.
* It will increase engagement of customers with your product.
== Take Feedback ==
* After approaching customer and testing product by customer you should take feedback from your clients.
* It impact on your product improvement and customer also get to know that you are listens them.


[[Category:Email Marketing]]
[[Category:Email Marketing]]
[[Category:Digital Marketing]]
[[Category:Digital Marketing]]

Latest revision as of 06:31, 27 February 2022

How Does Location-based Marketing Work.jpg

Collect Geo Targeted Customers

  • First you should start getting customer subscription with their email ids or contact numbers for marketing.
  • Location based business needs this strategy to increase awareness of their business in locally.

Geotargeting

  • This involves audience locations visits and showing them ads according to their interesting locations.
  • Targeting ads according to peoples location and their recent visits to different locations.

Geofencing

  • In this drawing some part of location with circle or polygon to show ads in that particular location.
  • People who visits this location they will see ads.

Beaconing

  • This marketing involves engaging customers by using beacons.
  • Beacon is physical object who receive data from nearby locations and devices with bluetooth.

Send Email Newsletters

  • We can start location based marketing by sending them regular newsletters.
  • Newsletters are helpful engaging customers with new product launch, new product features or news.

Send Mobile Messages

  • If you have contact number database of your customers you can send instant mobile messages to introduce your products.
  • Mobile push notifications also helpful in product and service promotion.

Call With Your Services

  • You can call your customers and invite them for product test, new features and any services.
  • It will increase engagement of customers with your product.

Take Feedback

  • After approaching customer and testing product by customer you should take feedback from your clients.
  • It impact on your product improvement and customer also get to know that you are listens them.